Use Cases

Explore Messaging Use Cases You Can Apply to Your Business

See how leading companies use Procode to automate communication across channels — from transactional alerts to personalized campaigns. And if you need something different, you can build it.

Campaigns & Optimization

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Automated Marketing Workflows

A clothing brand automates seasonal campaigns with scheduled reminders and promotions — saving time and ensuring consistent customer engagement.

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Sales & Conversion Tracking

An online retailer tracks purchases from email campaigns and adjusts future messaging based on conversion rates.

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Customer Lifecycle Campaigns

A financial service provider nurtures new users with a welcome email followed by automated tips — guiding them through onboarding and increasing product adoption.

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Personalized Promotions & Offers

A beauty brand analyzes past purchases and sends tailored skincare routine suggestions via email.

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Event-Triggered Messaging

A car dealership automatically reminds customers when their vehicle is due for service — reducing missed appointments and improving retention.

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A/B Testing & Optimization

A travel company A/B tests promotional emails to identify the most effective message — optimizing campaign performance and increasing bookings.

Personalization & Engagement

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Real-Time Personalization

A customer browses a product, and within seconds, they receive a personalized discount offer via SMS.

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Behavioral Promo Targeting

A user regularly buys coffee each morning, so the system sends a timely promo code before their usual purchase — increasing conversion through behavior-based targeting.

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Onboarding Welcome Message

A customer signs up for a service and instantly receives a welcome message with next steps.

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Content Recommendations

A streaming service recommends new shows based on a user’s recent viewing history.

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Omnichannel Travel Notifications

A travel agency sends flight booking details via email, followed by a WhatsApp reminder before departure.

Loyalty & Customer Retention

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Cart Abandonment Recovery

A customer abandons their cart, and 24 hours later, they receive a follow-up email with a discount to complete the purchase.

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Loyalty Rewards

A retail store automatically rewards customers with a personalized message after their 5th purchase — encouraging repeat buying and loyalty.

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Re-Engagement Campaign

A fitness app sends a special discount to users who haven’t logged in for 30 days.

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Upsell Follow-Up

After purchasing a laptop, a customer receives an automated email suggesting compatible accessories – increasing average order value through timely upsell.

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Churn Prevention

A subscription service detects decreasing user activity and offers an exclusive discount to retain them.

Operational Notifications & Transactions

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Transactional Messaging

A customer makes a purchase, and they instantly receive an SMS confirmation with order details.

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Security Alerts

A bank detects unusual login activity and sends an immediate security alert via SMS and email.

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Appointment Reminders

A medical clinic sends patients an SMS reminder a day before their appointment — reducing no-shows and improving schedule efficiency.

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Booking Confirmations

A user completes a hotel booking and receives a confirmation email with reservation details.

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Account Notifications

A financial institution notifies users of password changes or suspicious login attempts.

Channels

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Channel Preference

Customers receive transaction confirmations via their preferred channel — email for some, Viber for others — based on behavioral data to increase engagement and relevance.

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Fallback Routing

A customer cannot receive a marketing message via Viber due to network issues or app inactivity, so the system automatically delivers the message via SMS to ensure it reaches them.

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Cross-Channel Engagement Journeys

A retail brand sends a promotional email about a sale, followed by an SMS reminder a few hours before the sale ends.

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Automated Multi-Channel Campaigns

A global electronics brand runs a launch campaign for a new smartphone — combining email invites, social media ads, and SMS/AppPush reminders to maximize reach and conversions.

Support & Customer Assistance

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Proactive Customer Support

An internet provider sends proactive SMS alerts about upcoming maintenance or service disruptions — helping customers prepare and reducing inbound support inquiries.

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Automated Status Updates

A customer submits a support request and receives an automated update via Viber when the issue is resolved.

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Automated Feedback Collection

After resolving a support case, a company automatically sends a satisfaction survey via WhatsApp — helping improve service quality through real-time feedback.

Security & Verification

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Two-Way Verification

A banking app uses secure two-way SMS messaging to verify high-value transactions — reducing fraud and improving user trust.

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Account & Security Alert

A user receives an immediate SMS alert when an unknown device attempts to access their account.

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Fraud Prevention Notifications

An e-commerce platform detects unusual purchasing patterns and sends a verification request via Viber – helping prevent fraudulent transactions in real time.

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Multi-Factor Authentication Reminders

A financial institution periodically reminds customers to update their two-factor authentication settings – strengthening account security over time.

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Data Breach Alerts

A company sends an SMS and email warning users about a security breach, advising them to update their passwords.

Frequently Asked Questions

Yes. The use cases on this page are simply examples. Procode gives you full flexibility to build your own communication scenarios — based on your logic, channels, triggers, and customer behavior — without being limited to pre-defined templates.

If you’re not sure where to start, our team can help. We don’t offer one-size-fits-all solutions — we support you with insights and proven approaches based on real-world projects, tailored to your business goals like retention, conversion, or upsell.

Yes. You can create flows that include multiple channels — like email, SMS, Viber, or push notifications — either in sequence or conditionally, based on customer behavior or logic you define.

Absolutely. Many of these scenarios are designed to drive real business outcomes — such as recovering abandoned carts, re-engaging inactive users, or delivering time-sensitive offers. You can fully align them to your customer journeys and performance goals.

Have questions?

Don’t hesitate to contact us — we’re here to help.